Project Duration:
4 years
Executive Summary:
The objective of this project was to assist a pain management network website in enhancing its functionality, design, and overall performance to meet the needs of its members. The project involved implementing a comprehensive custom web development strategy, focusing on user account member management, content restriction, purchasable video content, and user forums. In addition, we aimed to optimize the website’s speed and performance to increase its accessibility and usability. Our project results included custom website functionality and features, responsive design, and improved user experience.
Key Accomplishments:
Web Design:
- Collaborated closely with the client to bring their visions for design and style to life.
- Designed and developed a mobile-friendly website with an improved user interface, layout, and navigation to enhance the user experience.
- Ensured that the website was visually appealing, intuitive to use, and optimized for search engines.
Custom Web Development:
- Developed a custom search engine for the website, making it easier for users to find the information sitewide within Articles, Videos, Podcasts, Books, News, Events and Forum Topics.
- Implemented a user forum feature develop a community for members to connect and share information among colleagues.
- Developed custom functionality to allow for paid membership options, with restricted access to specific content.
- Integrated a payment gateway into the website for e-commerce, allowing users to purchase video content and access paid memberships.
- Implemented an automated push notification and email system to notify members of new content and updates.
Site Speed Optimization:
- Optimized the website’s code and images for faster load times, resulting in a significant increase in site speed.
- Implemented firewall and browser caching allowing returning users to load the website faster.
- Reduced the number of HTTP requests and optimized CSS and JavaScript files to further improve page load times.
Improved Customer Experience:
- Implemented a streamlined user account member management system, making it easier for users to manage their accounts and access exclusive content
- Designed an intuitive and user-friendly interface for the website, ensuring that users can easily find the information they need
- Implemented user forums to foster community engagement and provide a platform for users to ask questions and share experiences
- Optimized the website’s performance, resulting in faster load times and a more seamless browsing experience for users
The successful implementation of this project has allowed the pain management network website to provide a seamless user experience, foster community engagement through user forums, and generate revenue through several streams, including paid memberships, purchase video content, and targeted advertising. The website is now more intuitive, personalized, and user-friendly, resulting in significant growth in both traffic and revenue. These accomplishments have positioned the website as a leading player in the pain management industry, paving the way for continued success.