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Why you may have an SEO company SEO or Search Engine Optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic. SEO is a fundamental part of digital marketing because people…

Create an account Your first step is to set up an Analytics account unless you already have one. Skip to Create a GA4 property unless you want to create a separate account for this website. For example, you might want to create another account if this website belongs to a separate business. 1st In Admin, in the ACCOUNT…

Update This post pertains to the legacy Google Analytics, for tracking with Google Analytics 4 please visit our new GA4 guide. Create an account Your first step is to set up an Analytics account unless you already have one. Skip to create a property unless you want to create a separate account for this website. For…

Growing your website’s traffic is essential for various reasons, informing the reader with content, to contact a business, or purchase a product. Search engine optimization (SEO) is needed to bring more users. Search engine optimization The process of maximizing the number of visitors to a particular website by ensuring that the site appears high on…

Increasing organic traffic can be tricky, there’s no quick and easy way to get more views to your website. It takes patience, trial, and error to optimize your website, but once you see results you’ll be glad you put in the work. Here we have a screenshot taken from Google Analytics for one of our…

What we did This success story comes from one of our clients. Their site has better reach due to having an increased amount of users (+45.2%) and sessions ( +41%) in the past month. Best shown in the screenshot below, provided by Google Analytics Background The positive impact on this website was due to various…

A sitemap is a file that lists a website’s pages, Google can find and crawl these important pages. Additionally, this can help search engines understand your website structure. With that said here is how to create an XML sitemap for your website. How To Create XML Sitemap: Advanced users: Download Screaming Frog SEO. Enter URL…

Every business or non-profit needs to let the world know of its services. With information at your fingertips, it is necessary to market your business online. Having a website is only the beginning but when you are able to get your message in front of the people who are looking for your services, you are…